100%
Direct leads — Nikolay Gurin Real Estate
AEO and SEO platform for an international broker, with direct messenger lead routing.
Read the caseDigital systems & practical AI that people actually use.
We’re an Oslo-based team that builds AI automations and custom web products for the Norwegian public sector, automotive, e-commerce and growing businesses. Fixed scope. Working software in weeks. GDPR by design.
6 weeksfrom idea to a working AI solution
3 liveproducts and client platforms
3 languagesEnglish, Norwegian, German
0 cookiestracking-free, GDPR by design
(01) Expertise
Where we are deep.
- 01
Norwegian public sector
Let caseworkers find answers and draft faster, with Copilot Studio and SharePoint inside your own Microsoft 365 tenant. Built for GDPR and the Archive Act, scoped to fit direct procurement.
- 02
Automotive
Answer leads in minutes, not days. Booking, service reminders and customer messaging for dealers and workshops, connected to the tools you already run.
- 03
E-commerce
Get found where buyers now ask: search and AI assistants. Fast storefronts, structured product data and AEO that turn browsers into orders.
- 04
Private business
Stop losing leads to slow replies and manual admin. Custom web apps, booking flows and direct messenger routing, built around how you actually sell.
- 05
Our own productsOurs
We run what we build. Maistry cut no-shows by 85% and 23 Challenge keeps over 90% completion: proof that we ship products people stay with.
(02) Cases
Proof, in practice.
−85%
No-shows — Maistry
Our own booking SaaS for service professionals, with Telegram and push reminders.
Read the case
>90%
Completion — 23 Challenge
Our own habit platform with accountability pods and Apple Health sync.
Read the case
(03) How we work
From first call to working software.
- 01
Tell us the problem
In a 30-minute call you describe the workflow that slows your team down. We tell you honestly whether AI or software is the right fix.
- 02
Get a fixed-scope plan
You receive a clear scope, timeline and price before any work starts. No open-ended consulting hours.
- 03
Ship and hand over
We build and launch inside your environment, train your team and hand over a solution you can run yourselves.
(04) FAQ
Questions we hear most.
What does 23 Flow do?
23 Flow is an Oslo-based team that builds AI automations and custom web products. We work with the Norwegian public sector, automotive, e-commerce and growing businesses, and we also build and run our own software products.
What is the AI Adoption Sprint?
A 6-week, fixed-price programme that takes one high-friction workflow in a public organization from idea to a working AI solution, typically with Microsoft 365 and Copilot Studio. Scope and price are agreed before work starts.
Can a municipality buy this without a tender?
The sprint is scoped to fit below Norwegian public procurement thresholds, which allows direct commissioning without a long tender process. Always confirm the rules with your own procurement team for your specific case.
Is our data safe and GDPR compliant?
Our public-sector solutions run inside your organization’s existing Microsoft 365 tenant, so case data is not processed on external third-party servers. This website uses no tracking cookies.
What is AEO and why does it matter?
AEO (answer engine optimization) structures your content so AI assistants such as ChatGPT, Perplexity and Google AI can find and cite your business. It complements SEO as more buyers ask AI instead of searching.
Do you work with private businesses?
Yes. We build custom web apps, booking and lead-routing flows, e-commerce storefronts and AI search visibility for private companies, from dealers and workshops to brokers and service professionals.
Get In Touch
Tell us the workflow that slows you down.
In a 30-minute call we’ll tell you what we would build, how long it would take and what it would cost.